3 Ways to Get the Most Out of Showing Up

1. Wear something that people can comment about.
   
   Many of you have met me at live events and know that I wear a shopping cart lapel pin. Everyone said, “Wealthy Bag Lady, where’s your shopping cart”, so I bought a shopping cart refrigerator magnet, put my logo on it and turned it into a lapel pin. This is great because when people ask about it, I tell them about my business. I’ve seen a woman who fixes computers show up wearing a white lab coat. One of my favorite speakers, Mimi Donaldson, always wears pink. That way, when she does her follow-up, she says, “Remember me, I was the one in the pink outfit?” Get creative and don’t be afraid to stand out from the crowd.
   
   
2. Make your own badge.
   
   Instead of those cheesy little badges they give you at the event, make your own at the local copy or office supply store. You can get creative and put a photo, logo or business tag line along with your name on your own custom name badge.
   
   
3. Have a networking plan.
   
   Many of you have a business plan and marketing plan, but what about a networking plan? Most people attend events without clear goals for why they’re showing up. Your plan could include meeting at least 3 potential clients or referral sources. If so, don’t just leave the business cards you collect on your desk collecting dust. Follow up on those connections with a phone call or quick email.